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Timeline

1993

  • Pinnacle Publishing, a telephone directory publishing company is formed as a division of Paul Bunyan Telephone
  • The division employs Paul Ledbury as General Manager, an office manager and two part-time advertising sales people
  • Located in the office of Paul Bunyan Telephone
  • Production of the directories is contracted out
  • Publishes first two directories: Faulkton, SD #067115 & Ogden-Boone, IA #026374

1994

  • Hires 5 employees including:

    Current CEO/GM, Shelly Geerdes as Yellow Page Coordinator
    Current CIO/Assistant GM, Steve Lalli as Production Manager

1995

  • Operates as a wholly owned subsidiary of Paul Bunyan Telephone
  • Switches to in-house production
  • 12 employees publish 14 directories
  • Hires current employees:

    Operations Manager, Mandy Burk as an OJT (On-the-Job Trainer)
    Production Manager, Gini Holler as White Page Coordinator

1997

  • Hires current Director of Business Development, Lori Otis as a Sales Executive

1998

  • Publishes 22 directories in 7 states

1999

  • Growth creates opportunity to build new office building and move to Power Drive NW.

2000

  • Announces Shelly Geerdes as General Manager

2001

  • Merges with St. Cloud, Minnesota competitor, Independent Information Services Cooperation (IISC) creating the newly named Independent Pinnacle Services publishing company.
  • Gains new ownership of 24 more telephone companies
  • Publishes a total of 84 directories in 9 states
  • Hires 38 employees to adjust to increased production including:

    Don Dehart, Accounting Controller
    Diane Bellefeuille, Publishing Services Manager (former IISC employee)

2002

  • Purchases bigger building and moves into the 1st floor at current location at 4030 Technology Drive NW
  • Begins offering online directories
  • Paul Ledbury retires

2003

  • Brings the production of Nationals in-house

2004

  • Begins offering publication services to University Directories
  • 71 employees publish 85 directories in 11 states

2005

  • 90 Employees publish 98 directories in 14 states
  • Renovates and expands to 2nd floor at current location
  • Marketing Department is created
  • Celebrates the signing of the 100th directory

2006

  • Announces a “sweet” name change, back to Pinnacle Publishing, LLC, with custom made chocolates

2007

  • Publishes 129 directories in 16 states

2008

  • Continues signing telephone company agreements and now publish a total of 132 directories in 17 states

2009

2010

  • Receives Business of the Year award from the Bemidji Area Chamber during their Awards of Excellence
  • Signs Statement of Commitment with Local Search Association for environmental responsibility
  • Offers ownership reformation and now owned by 15 Telephone Companies
  • Holds first ever job fair in preparation of newly awarded business and hires additional staff of 47

2011

2012

  • Develops the Digital Products Department
  • Offers website design to businesses
  • Launches Android mobile app
  • Tag & QR Codes are made available to advertising customers
  • Adds Pinterest to Social Media sites
  • Files Certificate of Assumed Name to do business as Pinnacle

2013

2014

  • Activated Google+ account
  • Launched Showcase Pages in LinkedIn
  • Held fourthDirectory Contacts Meeting in West Des Moines, Iowa
  • Pinnacle Dragon Boat team places 1st in the Silver Division
  • Google AdWords Certified
  • Celebrated the publication of our 100th Website
  • Offering Social Media Management
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